CREATING MEDIA IN HOUSE?

In-house video content can provide ample opportunity and in some cases a competitive edge. Real life client testimonials of your product or behind the scenes videos recorded candidly can give an authentic impression.

On the other hand in-house productions can often look just that.  Without the professional know how and animated elements media content can look tired, amateur and outdated.  To help resolve these common problems we devised ft_toolkit.  We have years of experience creating custom motion graphics templates for clients.  The idea behind ft_toolkit is to create a series of vital animated assets commonly used in promotional pieces adaptable to cover your entire staff and product lines.

 

Cost effective, scale able and adaptable Firethought’s ft_toolkit solution allows marketing departments and individuals to put their business at the forefront focusing on delivering good content instead of diverting resources to external training.

 

Let Firethought work with your company’s brand to create a series of flexible assets to up your content’s production value attracting and retaining client interest.

APPLY RESOURCES EFFECTIVELY.

Spend Time Wisely

Spend Time Wisely

Spend less time watching generic tutorials producing mediocre results and let Firethought create something awesome.  We understand hiring a professional crew for every production isn’t cost effective.  We work with businesses to create an arsenal of high quality animations for use with in-house content.
Inform with Infographics

Inform with Infographics

Animated Infographics display complex information in a fun and accessible manner.  Use a custom library of moving animated assets to highlight the unique selling points of your products and services.  Break the mold of boring default Powerpoint slides with Excel charts and assure viewers remember the finer points.
Conquer new platforms

Conquer new platforms

Cater video for different platforms: Snapchat, Twitter, Vine and Instagram.  We’ve got you covered!  Expand your marketing opportunities and don’t let your brand be limited to single platform.  ft_toolkit allows for animation to be reformatted for a number of different platforms not only maximising the reach of your message but ultimately creating more dynamic content for your business.
Advanced Animation

Advanced Animation

Draw viewers in with beat matched animated sequences.  We’ll work with you to create visuals and source musical scores and stings that compliment your brand’s message and content brief. From subtle playful pieces to advanced technical components Firethought has the expertise to devise and create compelling content.
 Generate new leads

Generate new leads

Strong high quality content is key to a successful video marketing campaign.  Let Firethought create to tools to help your business generate new interest. If consent doesn’t look appealing why would you share it?  Firethought will help you strike the balance between quality and quantity.
Animated Map Graphics

Animated Map Graphics

Show your client where the action happens with animated road and satellite image data complete with animated routes and waypoints. We can work with you to create maps showing your business locations.  We can also provide 3D maps allowing viewers a highly detailed insight into information usually unavailable such as topology and elevation that can be useful for both stylistic and practical purpose.
Contemporary Design

Contemporary Design

Don’t let the content you produce look outdated before it’s published.  Firethought are Digital Natives in touch with contemporary design trends and emerging opportunities readdy to find the perfect solution for your business.
Client Support

Client Support

We aim to work closely with the client’s that utilise ft_toolkit to maintain they make the most out of the assets that Firethought produces.  We are more than happy to offer advice and support on how businesses can produce better content practically and utilising ft_toolkit content through a compatible editor.
Develop Brand Visiblity

Develop Brand Visiblity

Raise the profile of your brand and affirm your message within your market.  Animated assets and a firm and consistent stream of high quality content conveys a confident message to customers.  ft_toolkit was created to address the lack of brand continuity between company print and video products. We will work with you to assure that ft_toolkit meets the criteria set in your company brand guidelines. No Guidelines, no problem. We will work with you to make sure animated assets compliment you preexisting publications.
Futureproofing as standard

Futureproofing as standard

Your ft_toolkit will contain custom build and modular designed pieces meaning if change is required further down the line then the ft_toolkit can be updated with a design variation, for lets say a special event or for the launch of a new product / service. All ft_toolkits are created to the latest video standard (4K) to assure compatibility with your businesses production workflow and equipment.
24/7 File Access

24/7 File Access

Your ft_toolkit will be hosted privately and accessible at any time no need to wait for emails to be answered and files to be sent.  Perfect for small teams to large organisation.  The link can be shared freely with your teams or password protected for additional security. Your ft_toolkit will be hosted by Firethought as long as you require or until a newer version is commissioned.
The Extra Mile

The Extra Mile

Firethought is passionate about it’s product and values the companies that we work with.  We want to see companies we work with make the most of the products we produce and reap the benefits of high quality video content. We also want to inform our clients of future disruptive technologies, upcoming platforms and trends to help them stay ahead of the curve and their competition.  Our open and transparent approach to business means Firethought can craft sucessful and prosperous relationships with the businesses it works with

COMPATIBILITY.

We create the graphics with a transparent background that is compatible with consumer level video software such as Premiere Elements and open source Shortcut.

The toolkit is designed to help you achieve a consistent stream of high quality video content.  Commissioning a professional company to product each section of video content is sometime no logistically possible or financially viable.  ft_toolkit is our solution to this problem.

Each ft_toolkit is catered to your specific needs.  Let us know if you have any questions.  We’d be happy to help: